Follow that bird... to Snapchat.
Big Bird celebrated his 6th birthday (for the 47th time) on Watch Devil’s Night: Dawn of the Nain Rouge OnlineMarch 20, and to mark the big day, Sesame Streethas collaborated with Snapchat to create a lens fitting for a friendly eight-foot yellow bird. The lens will transform you into a more Muppet-y state with feathers, pink and blue eyeshadow and a felt beak, but be sure to sing your ABCs for full effect.
The Big Bird lens marks Sesame Street's first official foray into the filters of Snapchat. (Although, you know Elmo would lovethe dog face lens.) Sesame Streetreaches millions of fans across various social platforms, but the partnership with Snapchat needed the perfect moment to materialize. And what better moment than Big Bird blowing out six candles on a birdseed cake?
Sesame Streetalso hopes to use the Big Bird Snapchat lens to raise awareness around its Yellow Feather Fund, which launched in 2016 and supplies educational materials to children in need both in the U.S. and around the world.
As for what Big Bird thinks about everyone on Snapchat celebrating his birthday, he says, "Well, I don’t need presents for my birthday. Instead, I want all of my friends to help me help kids around the world. Helping each other would be the best gift ever."
The Big Bird lens will be available on Snapchat from March 22-24.
So while we now know what us mere humans would look like as Big Bird, we also wondered what the rest of the Sesame Street gang might look like on Snapchat.
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